The old two-story Graham-Rice Furniture building at 1511 J St., home to the Antique Emporium for two decades but sitting empty since December 2015, has been whipped into shape to now help people get and stay fit.
Its new tenant is the Tru-Fitness personal training studio, which will have a soft opening within a couple of weeks and a grand opening April 4, owner/trainer Jake Keidel said Wednesday.
Keidel, 31, grew up in Ceres, has been a personal trainer for 10 years and opened Tru-Fitness in 2014. He’s had much smaller locations in Modesto and Turlock — just 1,200 square feet when he first started — and right now operates what he calls his boutique training studio in a space in the Shops at Lincoln School shopping center on H Street.
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